Introduction
On September 15, 2025, we received news that left our entire team buzzing with excitement – NuvoRetail has been named an APAC Seasonal Sales Strategy Finalist at the prestigious Amazon Ads Partner Awards 2025.
And this November, we’re packing our bags for Nashville, USA, where the winners will be revealed live on November 10, 2025. We’re not just attending – we’re going with the hope of bringing the trophy home.
This recognition is more than an award nomination. It’s a milestone in a journey that started in 2018, when a small team of five set out to build one of India’s most specialized Amazon ads partner agencies.
What Are the Amazon Ads Partner Awards?
The Amazon Ads Partner Awards celebrate innovation, strategy, and measurable results across agencies and technology partners worldwide.
They highlight partners who set new benchmarks in advertising excellence – from full-funnel media strategies to breakthrough seasonal campaigns.
Being selected as a finalist in the APAC Seasonal Sales Strategy category means our campaigns have been recognized as some of the best-designed seasonal sales strategies in the entire Asia-Pacific region.
Why Being Part of the Amazon Ads Partner Network Matters
The Amazon Ads Partner Network is a global community of agencies and tech providers certified by Amazon for their expertise.
Working with an Amazon advertising agency partner means brands get:
- Access to advanced tools like Amazon DSP and Amazon Marketing Cloud (AMC)
- Expert campaign optimization that drives ROAS and market share
- A team certified on Amazon’s latest advertising innovations
Being an Amazon Ads Advanced Partner puts NuvoRetail in the top tier of this network – signaling our ability to deliver data-driven results for complex campaigns.
Our Journey to Becoming an Amazon Ads Advanced Partner
When we began in 2018, we were a five-member team with a mission: help Indian brands win on Amazon.
- 2020: Became an official Amazon Ads Partner
- 2021: Achieved Amazon Ads Verified Partner status
- 2022: Reached the milestone of becoming an Amazon Ads Advanced Partner
- 2023 & 2024: Won back-to-back Amazon Ads Marathons – a testament to our consistency
- 2024: Secured coveted access to Amazon DSP and Amazon Marketing Cloud for our clients
- 2025: Named APAC Seasonal Sales Strategy Finalist – a recognition that crowns years of learning, experimenting, and delivering results
This progression reflects more than just titles – it reflects the trust of our clients and the dedication of every team member.
Milestones Leading to the 2025 Finalist Recognition
Our recognition as an APAC finalist is rooted in how we leveraged Amazon’s most powerful tools – DSP and AMC – to build truly data-driven seasonal strategies.
- AMC-Led Growth Playbooks: Leveraged Amazon Marketing Cloud to uncover multi-touch attribution insights, path-to-purchase journeys, and NTB segments – using these insights to build smarter audience strategies.
- Precision DSP Targeting: Activated Amazon DSP for upper- and mid-funnel audiences, reaching new-to-brand shoppers, re-engaging lapsed buyers, and amplifying impact during Prime Day, and Great Indian Festival Sale.
- Sponsored Ads as the Performance Engine: Aligned Sponsored Products and Sponsored Brands with DSP audiences, ensuring full-funnel consistency and capturing intent efficiently.
What’s Next: Nashville 2025 & Our Hopes for the Win
Being named a finalist is already a proud moment – but we’re not stopping there.
On November 10, 2025, we will be at the live awards ceremony in Nashville, at Amazon Unboxed 2025 alongside the world’s top amazon ads partners.
Win or lose, we see this as proof that a small team from Delhi can stand on a global stage and compete with the best.
How This Recognition Benefits Our Clients
This recognition isn’t just about us – it’s about the brands we serve.
As a trusted Amazon ads advanced partner, our clients gain:
- Priority access to new tools, beta features, and insights from Amazon Ads
- A team that continuously innovates with DSP, AMC, and Sponsored Ads
- Confidence that their seasonal strategies are benchmarked against the best in APAC
FAQs
Q1: What is the Amazon Ads Partner Network?
The Amazon Ads Partner Network is a global community of agencies and technology providers recognized by Amazon for their expertise in helping advertisers succeed.
Q2: What does it mean to be an Amazon Ads Advanced Partner?
Being an Advanced Partner means meeting Amazon’s highest performance, certification, and client success criteria – signaling deep expertise across Sponsored Ads, DSP, and AMC.
Q3: How do agencies qualify for Amazon Ads Partner Awards?
Agencies qualify based on innovation, strategy, and measurable client results in specific categories like seasonal sales, brand building, and performance marketing.
Q4: What is the APAC Seasonal Sales Strategy category?
This category celebrates agencies that craft and execute outstanding seasonal campaigns across the APAC region, delivering measurable business impact for brands.
Q5: How does working with a finalist agency benefit brand campaigns?
A finalist agency brings proven expertise, data-driven strategies, and direct access to Amazon’s latest tools – ensuring brands maximize ROI during key sales events.
Ready to unlock award-winning seasonal sales strategies for your brand? Contact us today!
and let’s build your next big win together!
